Cosentino

Working with the Society of British & International Interior Design (SBID), we hosted a panel discussion on ‘Mastering Luxury Design – The Importance of specifying premium bathroom products’ during Clerkenwell Design Week. As the bathroom evolves from clinical function room to living space, this high-traffic, high-demand area is constantly changing. The panel discussion set out to explore the challenges surrounding bathroom design, focusing on the vital importance of not compromising on quality and specifying premium surfaces and brassware.

Utilising the SBID’s extensive network of British interior designers, we hosted the event at Cosentino’s new Hatton Gardens showroom; driving targeted footfall to the brand’s new design hub. The panel, chaired by SBID’s founder Vanessa Brady OBE, comprised spokespeople from both brands and Head of Design at Zulufish, a renowned interior design practice.

With extensive pre-event marketing, the event had strong attendance and engagement from the design community. The aim to bring numerous top designer firms in front of our clients was executed in an authentic way.

We managed the event including:

• Contract negotiations with all stakeholders, including data-capture and social content packages
• Pre-show marketing across channels
• Extensive panellist briefings and rehearsals
• On-site set-up
• Guest gifting bags, utilising our network to secure like-minded product placement