Portmeirion Group PLC has appointed communications agency Houston to support its Financial, Corporate, Investor and Brand communications strategy in the UK.
Houston’s appointment is part of Portmeirion Group’s ambition to strengthen its market presence, enhance its corporate reputation and drive brand awareness for two of its iconic brands: Portmeirion and Spode. Houston will be responsible for developing and implementing an integrated communication strategy to profile the Group’s commitment to driving progress against its long-term plans.
With rich British heritages, Portmeirion and Spode are celebrated for their timeless designs, quality craftsmanship and enduring appeal. Widely considered to be leaders in the global homeware sector, both brands offer an impressive product portfolio, manufactured using only the finest natural materials.
Kate Hoare, CEO at Houston, commented: “We are thrilled to be working with the Portmeirion Group. Both Portmeirion and Spode have an incredible legacy, having put British pottery on the global map, and we look forward to leveraging our expertise in brand storytelling, corporate positioning, investor and media relations to drive greater visibility and sales impact.”
Mike Raybould, Global CEO at Portmeirion Group, added: “We are delighted to welcome Houston on board as our PR partner in the UK. The Portmeirion Group has been a global leader in homewares for decades, but we are excited to see the fresh ideas and disruptive thinking Houston will bring to match our vision for accelerated growth and sustained business success.”
If you’d like to know how Houston can help you, get in touch with our team